Reciclus is an association in charge of managing the reverse logistics of lamps with commercial components and providing points of delivery at commercial establishments across the country so that physically challenged individuals can remove their used lamps for safe co-collection, safe transportation, and the correct destination in our certified recyclers.
The project involved producing a two minute 2D animation explainer video to educate the public about the proper handling of used lamps. To achieve this, we created original illustrations based on the client's identity and developed a video script with an accessible and visually appealing language.
Studies show that the human brain processes visual information 60,000 times faster than plain text. That's why 93% of marketers say it's essential to include videos as part of their marketing strategy. Our creative team develops original productions, with exclusive and attractive illustrations to delight your audience and increase your sales.