Video Production for Education and Publishing
Video lessons, course series and institutional films for publishers, language schools, universities and learning organizations, planned with your academic team and produced at the scale of a full curriculum.
Schools, publishers and learning brands we produce for
A curriculum is a production plan.
One video lesson is a film. Sixty video lessons are a production system: the same presenters across months, sets that can be reused, scripts that follow one pedagogical structure and an edit that looks the same in lesson one and lesson sixty. That is the kind of work education brands bring us. For Pearson, that system has delivered more than 900 animated lessons for Imaginarium and approximately 200 filmed videos for the Wizard W-series, shot in studios, homes, hotels and restaurants.
What we produce for education brands
Publishers, language schools, universities and learning organizations need very different films from the same production partner. A publisher needs lessons that match the book. A school network needs content teachers can actually use in class. A university needs to attract students and explain research. We produce all of them, for learners from childhood to executive education.
Video lessons and course series
Content for books and platforms
Teacher and staff training
Institutional films for schools
Enrollment and recruitment films
Campaigns and events
Video lessons and course series
Content for books and platforms
Teacher and staff training
Institutional films for schools
Enrollment and recruitment films
Campaigns and events
What academic and publishing teams ask us
Education clients care about the film, but they care more about whether it teaches. These are the concerns we hear most from academic, editorial and marketing teams before a series starts, and how we answer each one in practice.
01.
Will the pedagogy survive production?
Your academic team defines the learning objective, the structure and the level of every lesson. We turn that into scripts and shots, and nothing changes in production without their approval.
02.
Will lesson sixty look like lesson one?
A series bible fixes format, presenters, sets, graphics and tone before the first shoot, and every lesson is produced against it. When illustrations in one Pearson production drifted from the standard, we reorganized the workflow and corrected the artwork before delivery.
03.
Is it right for our learners?
Age, level, culture and inclusion are planned with your team: who appears, how they speak, what examples they use and how fast information arrives.
04.
Is the language accurate?
In language teaching, pronunciation and usage are the content. We cast native presenters where it matters and review every line with your editorial team.
05.
What about students on camera?
Parent or guardian consent for every minor, your school’s policies on set and clear agreements on how images may be used.
06.
Can we afford a whole curriculum?
Lessons are batched by presenter, set and location, which brings the cost per lesson down. We budget by block so you can scale over editions.
07.
What happens when the book changes?
We plan modular lessons and keep clean masters, so a new edition updates the lessons that changed instead of the whole series.
Lessons, series and institutional films we produced for publishers, language schools and learning organizations. Trailers are public. Full lessons are available on request, and some only with the client’s permission, because course content is part of what they sell. Ask us for the examples closest to your learners.
Formats we produce most
The films education teams ask for
Education brands rarely need just one format. The same institution may need a course series for learners, a training program for teachers and an institutional film for parents and partners. These three formats come up most often, and each has its own page.
Learning
Video lessons and explainers
Lessons and course series for learners outside your organization. Educational videos
Institution
Institutional films
Who your school or company is and why families and partners should trust it. Corporate films
People
Stories of students and teachers
Real people and real classrooms, filmed without a script. Brand documentaries
One course. Every language your learners speak.
Education brands increasingly teach across borders: a course designed in one country, sold in five, taught in three languages. We plan series for localization from the start, with on-screen text that can be translated, presenters for each language where needed and subtitles and dubbing for every market.
Before the first lesson
Six questions every series answers first
Good lessons are designed backwards from the learner. Before anyone writes a script, we answer six questions with your academic and editorial teams, and every decision in production follows from those answers.
01
Who is the learner
Age, level, context and what motivates them.
02
What they already know
The starting point each lesson can count on.
03
What they must be able to do
One clear outcome for every lesson.
04
Who teaches on screen
Presenters, teachers, actors or animation.
05
Where they will watch
Classroom, app, platform or phone on the bus.
06
Who approves it
Academic, editorial, legal and, for schools, parents.
Planning a new edition? Plan the films with it.
Send us the course outline, the number of lessons and the launch date of the edition. We come back with a series plan, a production calendar in blocks, a list of what can be filmed together and a budget per lesson, so your editorial and finance teams can decide with real numbers.
Producing in more than one language?
“Excellent deliveries, a very competent and agile team.”
Ariane Valieri
Google review, translated from Portuguese
Where our education work connects
The formats and goals education clients combine most.
How we produce a series
From the curriculum to the classroom
Five stages that turn a course outline into a consistent series, planned with your academic team and produced in efficient blocks.
One bible.
Every lesson.
Lessons, books
and platforms
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Curriculum mapping
Lessons, objectives, levels and formats mapped with your academic team into one series plan.
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Scripts and approvals
Scripts written to the series bible and approved by your academic and editorial teams.
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Pre-production in blocks
Presenters, sets, schedules and consents organized so lessons sharing resources are filmed together.
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Production
Lessons filmed in blocks, with your specialists on set to check content as we go.
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Post, graphics and editions
Edit, graphics, subtitles and versions per language and platform, with clean masters for future editions.
Education work, from the first lesson to the last edition
Our education and publishing clients include Pearson, EF Education First, Goethe-Institut, Digital Promise, the University of São Paulo, Wizard, English Live and Yázigi: 15 named clients, 7 of them large organizations, headquartered in five countries plus one international organization. We know how an academic team thinks, why a lesson has to fit a page of the book and why the learner, not the logo, is the hero of every film.
Our education clients
Publishers, schools and learning brands on our list
Numbers from our own client records, not from a survey. They show the range of education organizations that trust us with their content: global publishers, language school networks, universities, cultural institutes and nonprofits that work on learning.
15
Named clients
From global publishers to local schools.
7
Large organizations
Size as recorded in our client list.
6
Where clients are based
Headquarters, not shoot locations.
Source: Olive Tree Films client list, 15 education and publishing clients.
Questions from education and publishing teams
What academic, editorial and marketing leads at publishers, schools and learning organizations ask before they commission a series.
Do you produce video lessons for publishers and schools?
Yes. We produce video lessons and course series for publishers, language schools, universities, schools and learning organizations. The films are planned with your academic or editorial team, filmed in blocks to keep the cost per lesson under control and delivered ready for your platform, app or classroom.
Can you produce a full course series?
Yes, and series are where planning pays off most. For Pearson, we have produced more than 900 animated lessons for Imaginarium and approximately 200 filmed videos across the Wizard W-series. A series needs one production plan, recurring presenters, shared sets and a visual system that keeps lesson one and lesson sixty consistent.
How do you keep dozens of videos consistent?
With a series bible written before the first shoot: format, length, structure, presenters, sets, graphics and tone for every lesson. Every script follows it, every shoot day is planned against it, and the edit uses the same templates from start to finish.
Can students and minors appear on camera?
Yes, with the right care. We follow your school’s policies, collect consent from parents or guardians for every minor, keep children’s time on set short and supervised, and agree with you how images of students can be used and for how long.
Do you produce content in English and other languages?
Yes. We produce in English, Portuguese and other languages, with native presenters where pronunciation matters, which in language teaching is always. For Wizard by Pearson, casting called for American or British native speakers, or performers with advanced English tested for both fluency and acting. We also deliver subtitles and dubbed versions for each market.
Should a lesson use presenters or animation?
It depends on what the learner needs to see. Presenters build connection and model language and behavior; animation explains processes, structures and ideas a camera cannot show. Most series mix both, decided lesson by lesson with your academic team.
How long should a video lesson be?
Long enough for one learning objective and no longer. For most series that means short chapters learners can watch in one sitting, find again and repeat. We define the length with your academic team based on the learner’s age, level and where they will watch.
Will the videos work on our learning platform?
Yes. We agree file formats, lengths, naming and subtitles with your platform team before production, so lessons can be uploaded, organized and updated without rework.
How do you budget a large series?
Per lesson and per shoot day. Batching lessons that share presenters, sets and locations brings the cost per lesson down significantly. We show the budget by block, so you can decide how many lessons to produce now and how many in the next edition.
Do you also produce institutional and enrollment films for schools and universities?
Yes. Institutional films, enrollment campaigns and stories of students and teachers are often produced from the same relationship as the course content. See corporate films and brand documentaries.
